Kearada: digital, ecommerce, product and strategy consulting

Privacy Policy

Kearada is committed to protecting the privacy of its users. This Privacy Policy sets out the type of personal information that we collect, what it is used for and the rights you have in relation to this information.

Definitions

In this Privacy Policy:

"you" means the user of our website or the Kearada Services,
"we/us" means [Kearada], whose trading address and registered office is 3 Midland Tce, London, United Kingdom NW26QH. Registered in England and Wales, Company Number 13280074,
"Services" means any of the services available from Kearada, and
"Site" means the site located at www.kearada.com and other connected sites.

Acceptance of this Policy and Kearada Terms

By using Kearada's Services and/or this Site and/or Kearada's software Application(s) you accept the terms of this Privacy Policy and your related Terms.

Kearada as your Data Controller

Kearada is your Data Controller. Kearada has a Data Protection Officer who can be contacted by writing to Data Protection Officer, Kearada, 3 Midland Tce, London NW26QH.

We fully endorse and adhere to data protection law across Europe in the form of the General Data Protection Regulation (GDPR), the gold standard of data protection legislation, and the equivalent data protection laws in the UK. As your Data Controller, Kearada has registered as a Data Controller under the UK Data Protection Act, and can be found in the Data Protection Public Register.

Changes to this Privacy Policy

Kearada keeps this Privacy Policy under regular review, and may change this policy occasionally by updating this page. Where practical we will notify you of changes to this Policy and prompt you to review these. However, you should check this page from time to time to ensure that you are happy with any changes. Your continued access and use of this site or other Kearada services will mean that you agree to our current Privacy Policy.

This Privacy Policy was last updated on 21 March 2021.

How do we make sure your data is used lawfully?

We will only collect, use, store, share (and any other of the defined uses of processing data) where there is a lawful basis as defined by data protection legislation, and do not collect more information than we need to fulfil the purpose. We document what lawful bases are relied upon for our processing activities. Lawful bases include where you have given consent, where processing is necessary for the performance of a contract with you, when complying with law and where there are legitimate interests. More information on how we use these lawful bases is provided below:

Consent – In certain situations we can process your data with your consent. Where we process data based on consent, we will ask you for your explicit consent (you have to take an action) which you can withdraw at any time, but it will not affect the lawfulness of processing before then. For children under 16, consent will be gained from the parent or guardian.
- For example, you ticking a box to receive email marketing communication from us.
Contract – In certain situations, we need your personal information to comply with our contractual obligations. Where we rely on contract, we will ask you to agree to the use of your personal data necessary for entering into or the performance of your contract with us.
- For example, by becoming a Kearada customer we may collect information about you so we can deliver the service to you.
Complying with law – we may need to process your personal information if the law requires us to.
- For example, we may have to pass on information of people in fraud or other criminal activity to law enforcement,
Legitimate interest - We will only rely on legitimate interests where the processing of your data is not overridden by your interests or rights and freedoms. This means that we may need your information and use in a way that can reasonably be expected as part of us running Kearada and does not materially impact your rights, freedoms or interests.
- For example, we may use your information to build a more accurate picture of you to better inform our business decisions.

When do we collect your personal information?

We will collect personal information from you when you:

Visit and/or use our Site and/or Services;
Sign up to or use Site and/or Services;
Become a customer with us;
Purchase a product or service from us,
Book to attend an event;
Complete a survey or feedback form;
Provide feedback or review our Site and/or Services;
Correspond with us on social media;
Contact us with a form of query, compliment or complaint (plus other types of enquiries) via phone, email or post;
Enter a competition or prize draw;
Use other features of our site;

What personal information do we collect?

We will only ever ask you for the necessary information needed to process your data. We may process data including the following personal information about you, where supplied such as (but not limited to) you:

Name;
Address(es) or location data;
Email;
Telephone number(s);
Technical information such as your browser or device type, or your IP address;
Information gathered by the use of cookies;
URLs and links to social media;
Bank and payment data;

How will we use your personal information?

We (or third party data processors acting on our behalf) may collect, store, use and share your personal information for the following purposes:

To provide you with the Kearada Services,
To fulfil orders for products or Services (including recognising returning customers);
To keep your details and records up-to-date and accurate;
To provide you with important service communications relating to Kearada's products or Services;
To communicate with you regarding professional industry enquiries;
To invite you to and manage your attendance at Kearada and our partner events;
To answer/respond to your enquiries and complaints or otherwise communicate with you;
To improve our products and services;
To verify your identity;
For market research and analysis, such as receiving opinions and feedback on our products and services;
To administer prize draws or competitions where you have entered into;
To process payments and identify or prevent fraudulent transactions;
To develop, test and improve our sites, services and products that we provide to you;
To provide you with access to specific search facilities;
To comply with any legal obligation such as to share data with law enforcement;
To ensure the safety of staff, visitors and Kearada's buildings and offices;

What personal information do we share?

We share personal information with carefully selected and trusted third parties (eg. our website hosting supplier) when required. To keep your data safe and maintain your privacy we have the following approach:

We implement appropriate legal, procedural and technical controls;
We only provide the information they need to undertake that service;
They can only use the information for that specific purpose;

Here are some examples of the types of trusted third parties we work with:

Subcontractors assisting us in providing our service to our customers,
IT companies who help us deliver our sites and services,
Third parties who provide service enhancements or additional functionality to our users related to how they use our services.
Law enforcement in complying with the law, or to enforce our Terms and Conditions or to protect the rights, property, or safety of ourselves, our customers or other third parties,
If we acquire any new business, and/or sell all or part of our business, and
Third party payment service providers.

How long do we keep your information?

We will not keep personal information for longer than it is necessary, and will only retain information for as long as needed to carry out our functions and that purpose. Personal information is retained in line with our retention schedule.

Links to other websites

Our site may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites such as social media websites and such sites are not governed by this Privacy Policy. You should exercise caution and look at the privacy policy applicable to the website in question.

Keeping your personal information up-to-date

Kearada provides you with access to your personal information and tools to manage this. If you have provided us with personal information, it is your responsibility to ensure that it is correct and up to date. This will enable us to provide you with the best service possible. Please contact us as soon as possible if you believe that any information we are holding on you is incorrect or incomplete.

Your rights

You have a number of rights to your information that can be accessed by contacting Kearada's Data Protection Officer.

To make sure we protect you and your information, we will need to verify your identity for any requests we receive from you before we begin to process your request.

Third party

If this is a third party acting on your behalf, we will request that they provide proof that they have your consent to represent you.

If we decide not to action your request we will explain our justification for refusal.

Access your information – you can request access to or a copy of your personal information and check what information we hold about you.
Change or correct your information – if you wish to have any errors corrected, you can request this – although this is not an absolute right and we may request for further information.
Take your information – you can ask for a copy of your personal information to be provided in a reusable and machine-readable form.
Object to, limit or restrict the use of your information – you can ask that we stop using parts or all of your personal information or limit its use if you believe that this personal information is unlawfully held.
Direct marketing – you can ask that we stop using your personal information for direct marketing. This can be by managing your privacy settings within your account; by clicking on an ‘unsubscribe’ link in an email or writing to the Data Protection Officer.
Delete your information – you can ask that your personal information is deleted if you believe it is no longer necessary for the purposes it was collected.
Legitimate interest – if we are processing your information on the grounds of legitimate interest, you can ask us to stop this if there are reasons related to your individual circumstances. We have to do this unless we believe we still have an overriding legitimate reason.

If you are unhappy

The theme throughout this Policy is that Kearada treats your privacy with the utmost importance and we strive to meet the highest standards when collecting and using personal information. If for whatever reason you believe that our collection or use of your information is unfair or inappropriate, we encourage you to report this to our Data Protection Officer. We will take any complaints we receive about your privacy very seriously.

You also have the right to complain to your supervisory authority if you are unhappy with how your personal information has been collected, used or managed which within the UK is the Information Commissioner’s Office (ICO) who can be contacted by calling 0303 123 1113 or by visiting www.ico.org.uk.

Cookies Policy

How we use cookies and similar technologies.

What is a cookie?

A cookie is a piece of information that is stored on your computer's hard drive by your web browser. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Managing cookies

Most web browsers allow control over these cookies through the browser settings. If you choose to disable these cookies you may not be able to use the Kearada's website.

Why do we use cookies?

Kearada also uses cookies to track and analyse visits to our site and the use of video and audio material, with the aim of constantly improving our site services and ensuring that we are adequately supporting the growing number of visitors to our site. These may include third party cookies set by Google Analytics, Twitter, and BookingBug (our event booking service).

Third party cookies

Cookies from third parties may also be used by Kearada to help us understand how our visitors engage with the website and to determine, for instance, the number of people who click on an advertisement and subsequently buy our services. To gather this information, Kearada may use various suppliers such as Google Analytics, Google AdWords and Hotjar.

For more information about cookies, including how to remove and disable them, visit this website.

More information and information in an accessible format

This Privacy Policy has been carefully written to try to provide clarity and understanding and to make sure the information contained within it to be accessible for you. If there is information you do not understand, or if you require additional explanation, please contact the Data Protection Officer using the contact details within this Policy and we will be happy to assist you.

Queries

If you have any queries about the way your data is used by Kearada, please contact:

Data Protection Officer
Kearada
3 Midland Tce

London NW2 6QH

United Kingdom

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Privacy Policy